Hero kit for Brit cyclists

The new adidas British cycling team kit looks as cool as ever, with aerodynamic technology for faster speeds than ever


Posted: 22 January 2013
by Nicola Davenport


Ready to race: Lizzie Armitstead

adidas team kit

Now we're a nation of cycling lovers, fingers crossed for another year of great results from the British team.

Official British Cycling clothing partner adidas is doing its bit with a technologically advanced new cycling jersey design that should help shave valuable hundreds of seconds off the team's performance.

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The new-look team kit, which has been tested over two years on the UCI Pro Tour peloton, is the most innovative ever, combining the aerodynamics of time trial skin suits with the comfort of elite stage race jerseys.

4 reasons to get on your bike

The key innovation within the new adistar British Cycling range is the bolero - a one-piece aerodynamic leading edge, just like the front of an aeroplane's wing, designed to deliver maximum efficiency and speed for the rider.

Latest formotion patterns and CliaCool technologies are also incorporated to ensure optimal movement and comfort, while elastic grippers mean clothing doesn't slip out of place.

More gold for Laura Trott

A replica copy of the British Cycling team kit will be available so the rest of us can dream of glory as we pedal too...


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road cycling, technology, cycling, gear, Lizzie Armitstead, Team GB
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